Chasing the light – shooting the Economic Development Commission campaign

Spent Monday night chasing the light, working with photographer Robin O’Neill, to capture the second “story” for a campaign for the Pemberton & District Economic Development Commission. This shot of our kick-ass local models was eliminated from the final cut, mostly because of the vertical orientation, but it sure fit the branding requirements of showcasing…

A Busy Week in the Co-Laboratory

Spent the week in the laboratory, cooking up a little creative campaign, alongside some of my favourite collaborators, photographer Robin O’Neill, designer Lisa Komuro, and the gorgeous Megeney/Lambrecht clan. The creative will roll out this summer and is anchored by a website showcasing the Potato Nation, and all its growers, makers, movers and shakers.

Outstanding on his board

Verbal snapshot of One Mile Lake at 6pm on a Saturday:  a 6 year old boy casts for fish beside his dad off the floating dock. Half a dozen kayakers paddle across the lake. Dog-walkers enjoy the new boardwalk. A family gathers around a fire in the great metal fire-pit. Someone sits in meditation as…